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Post by bamafan on Jun 1, 2018 16:37:05 GMT -5
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Post by DancyGeorgia on Jun 1, 2018 16:45:11 GMT -5
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3ku1
Member
Posts: 3,009
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Post by 3ku1 on Jun 1, 2018 17:25:12 GMT -5
If it makes you feel any better, radio is becoming less and less important, and streaming media is becoming far more important. So the historic control that radio executives (primarily Program Directors) have had in deciding on what music is heard, is really not so important anymore. Plus, radio programming is heavily influenced by digital sales and streaming media trends.
The shifts in the music industry -- primarily the rise of streaming media and the shift from controlled retailing with physical media to digital music sale/subscription -- has resulted in fragmentation and very few new big stars. Many of the most successful new artists have risen to fame because of TV or other efforts rather than radio.
>> In the US, I think the only genre where radio remains essential is Country.
Just looking at the new artists that were on Google Top 10 Searches for Musicians in 2017.... (Aaron Carter and Lincon Park are the only Pop or Rock artists on the list, all the rest are Rap/Hip-Hop or Country. Aaron and Pink are on the searches list for things others than music.) Here are the four new artist on that Top 10 list -- all Rap/Hip-Hop artists.
Lil Pump rose to fame with indie music on SoundCloud. He recently was signed to Warners, and then left and renegotiated his contract with the label after a bidding war. He's responsible for the much derided hit, "Gucci Gang."
Cardi B became famous because of VH1's " "Love & Hip-Hop."
Joyner Lucas has a viral YouTube hit. He's been around for a long time but was signed to a major label in 2016.
Danielle Bregoli because a celebrity and got a recording contract after her appearance on "The Dr. Phil Show" which became a meme.
Post Malone became famous as an indie SoundCloud artist, then got signed and then became friends with Justin Bieber and opened for him on his world tour. His first #1 hit, "rockstar," reached #1 on record streaming numbers -- and debuted at #2 on the Billboard Hot 100
***
Even looking at the big radio songs, they are bigger on streaming media...for example:
"Despacito" has Luis Fonsi - Despacito ft. Daddy Yankee has 5,189,860,658 views on YouTube. And that is just this version of the song. This song was the biggest song of the year by most measures, but radio followed on this one -- it was the #6 radio song in 2017 in the US.
Ed Sheeran's "Shape of You" got a lot of radio airplay (#1 radio song for 2017 in US) but it was also the most streamed song of the year on Spotify, with over 1.4 billion streams, the most Shazamed song of the year, and the most liked track on Pandora.
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Adam's biggest barrier to getting radio airplay right now could be genre -- pop/rock, dance pop, electro, rock, etc. do not dominate Mainstream Top 40 radio airplay in the US and Canada -- the variety of music being in the Top 40 right now is very diverse. "Ghost Town" showed that Adam could shift to more contemporary music (house), so I am very interested to hear where he heads with A4. I am not expecting a pop-rock album based on what he has said, I am expecting another "candy box" with a variety of genres and sonic explorations -- building on what he did with Trespassing and Original High.
NOTE: I wrote this really quickly, if I f'ed up a detail in the examples, please forgive me.
Thanks for keeping things in perspective for us, @q3. I love the "candy box" analogy when it comes to Adam's next solo effort. As Adam said in the most recent Build interview, his new album is not even put together yet, however he tentatively compared it the most to his first album. Let's see which songs of the many he has recorded already will make the cut ... (Most of my favorite songs are actually on Trespassing and it looks like some of Adam's favorites are on it as well) I think we can say at this stage Adam does not really have a designed formula or Genre. Adam Lambert is kinda a genre all on its own. In a way I like the fact it well be following on from TP and OH. I was more TP than OH. OH was a bit too contemporary for my tastes. But interested the new direction. I think Pop, Rock, Soul, Blues etc. All on the cards. I think he well be inspired by his work with Queen. He did say it well be more instrumental. I think Adams growling vocals on the back of a great guitar base line, is a direction he should really explore. Also said it is the most authentic work he has ever done. He did say Album Maypril nxt year. So I am guessing we get a single maybe Oct or Nov? Watch this space.
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Post by lurleene on Jun 1, 2018 17:25:26 GMT -5
Random Friday morning realization: there's great music being produced which is not getting radio play - makes me wonder why one of the standards of success is based on what producers pick for their audiences to hear. That's what makes LUCK such a big factor. It's all about what the producers THINK the audience wants to hear and wants to BUY. And it's all about what the radio peeps think the listeners want to hear so that the listeners will LISTEN to THEIR radio station and hence give them good ratings and profits. Every link in the chain wants songs that will make them money. The song choices are all done on a series of hunches for the perceived biggest payoffs. It doesn't always wind up being the best choice for the artists. And it sure doesn't mean that the chosen songs are necessarily the "best." Frustrating. I for one hope that Adam can get good radio play in the US. As long as it is still one of the factors in who gets nominations, awards and tv exposure they are one of the driving forces along with streaming. We can wish for both, imo. Imagine Dragons and Portugal the Man got #1s in rock and on top 40. Ed and Mendes and others get #1's and these people are not sitting back and worrying about rap or urban or the pop divas. Their people and teams are getting them on the radio no matter how hard or the odds. Now I don't expect Adam to suddenly start getting #1's but I hope he gets enough US play along with streaming to stay visible and in the game. He has a new team so hopefully they will be proactive and not take a defeatist attitude when it comes to Adam. Do not want to see him become invisible like the Idol indie artists. Really looking forward to what he comes out with A4 cause I think it will be good. I think and hope the promotion will be great as well.
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Post by Jablea on Jun 1, 2018 18:19:18 GMT -5
I must be blind and deaf this morning. Is there a link to an actual video of Adam's Mosaic appearance with the LGBT kids? I've clicked on everything I could find here, but it's just a picture or a written synopsis. Will there be a video of it? Did I miss it. LOL Feel so dumb. I did enjoy the Lorraine interview. I'm hoping a video will be available in due time. I didn't want to sounds whiny. Wasn't my intention. All I"ve seen is a quick vid of Adam walking in and saying Hi, I asked them not to introduce me. And then the compiliation vid from AP which has a few scenes of the meeting and then interview with Adam after. I'm betting if anything appears it will only be Adam's portion before any Q&A but very likely there won't be anything else just to protect the kids.
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Post by DancyGeorgia on Jun 1, 2018 18:27:23 GMT -5
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EenieMeenie
Member
"I think we is!"
Posts: 300
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Post by EenieMeenie on Jun 1, 2018 18:29:21 GMT -5
Random Friday morning realization: there's great music being produced which is not getting radio play - makes me wonder why one of the standards of success is based on what producers pick for their audiences to hear. If it makes you feel any better, radio is becoming less and less important, and streaming media is becoming far more important. So the historic control that radio executives (primarily Program Directors) have had in deciding on what music is heard, is really not so important anymore. Plus, radio programming is heavily influenced by digital sales and streaming media trends.
The shifts in the music industry -- primarily the rise of streaming media and the shift from controlled retailing with physical media to digital music sale/subscription -- has resulted in fragmentation and very few new big stars. Many of the most successful new artists have risen to fame because of TV or other efforts rather than radio.
>> In the US, I think the only genre where radio remains essential is Country.
Just looking at the new artists that were on Google Top 10 Searches for Musicians in 2017.... (Aaron Carter and Lincon Park are the only Pop or Rock artists on the list, all the rest are Rap/Hip-Hop or Country. Aaron and Pink are on the searches list for things others than music.) Here are the four new artist on that Top 10 list -- all Rap/Hip-Hop artists.
Lil Pump rose to fame with indie music on SoundCloud. He recently was signed to Warners, and then left and renegotiated his contract with the label after a bidding war. He's responsible for the much derided hit, "Gucci Gang."
Cardi B became famous because of VH1's " "Love & Hip-Hop."
Joyner Lucas has a viral YouTube hit. He's been around for a long time but was signed to a major label in 2016.
Danielle Bregoli because a celebrity and got a recording contract after her appearance on "The Dr. Phil Show" which became a meme.
Post Malone became famous as an indie SoundCloud artist, then got signed and then became friends with Justin Bieber and opened for him on his world tour. His first #1 hit, "rockstar," reached #1 on record streaming numbers -- and debuted at #2 on the Billboard Hot 100
***
Even looking at the big radio songs, they are bigger on streaming media...for example:
"Despacito" has Luis Fonsi - Despacito ft. Daddy Yankee has 5,189,860,658 views on YouTube. And that is just this version of the song. This song was the biggest song of the year by most measures, but radio followed on this one -- it was the #6 radio song in 2017 in the US.
Ed Sheeran's "Shape of You" got a lot of radio airplay (#1 radio song for 2017 in US) but it was also the most streamed song of the year on Spotify, with over 1.4 billion streams, the most Shazamed song of the year, and the most liked track on Pandora.
***
Adam's biggest barrier to getting radio airplay right now could be genre -- pop/rock, dance pop, electro, rock, etc. do not dominate Mainstream Top 40 radio airplay in the US and Canada -- the variety of music being in the Top 40 right now is very diverse. "Ghost Town" showed that Adam could shift to more contemporary music (house), so I am very interested to hear where he heads with A4. I am not expecting a pop-rock album based on what he has said, I am expecting another "candy box" with a variety of genres and sonic explorations -- building on what he did with Trespassing and Original High.
NOTE: I wrote this really quickly, if I f'ed up a detail in the examples, please forgive me.
Yea, my thought was random as I had just listened to an awesome song set of artist that I had never heard of by way of my streaming service. Seriously, great music is out there -- just not on the radio stations I where I listen.
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Post by bamafan on Jun 1, 2018 18:38:25 GMT -5
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Post by girldrummer on Jun 1, 2018 20:19:39 GMT -5
I'm hoping a video will be available in due time. I didn't want to sounds whiny. Wasn't my intention. All I"ve seen is a quick vid of Adam walking in and saying Hi, I asked them not to introduce me. And then the compiliation vid from AP which has a few scenes of the meeting and then interview with Adam after. I'm betting if anything appears it will only be Adam's portion before any Q&A but very likely there won't be anything else just to protect the kids. After I wrote my comment, I thought about just what you said. I think there is some confidentiality involved with the young audience. They are not adults. I guess it is a wise thing to keep their questions, etc., non-public. Sure would be nice to now what they said about their experiences, though, and what they asked Adam. Maybe he'll talk a little about it himself later.
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Post by girldrummer on Jun 1, 2018 20:29:32 GMT -5
If it makes you feel any better, radio is becoming less and less important, and streaming media is becoming far more important. So the historic control that radio executives (primarily Program Directors) have had in deciding on what music is heard, is really not so important anymore. Plus, radio programming is heavily influenced by digital sales and streaming media trends.
The shifts in the music industry -- primarily the rise of streaming media and the shift from controlled retailing with physical media to digital music sale/subscription -- has resulted in fragmentation and very few new big stars. Many of the most successful new artists have risen to fame because of TV or other efforts rather than radio.
>> In the US, I think the only genre where radio remains essential is Country.
Just looking at the new artists that were on Google Top 10 Searches for Musicians in 2017.... (Aaron Carter and Lincon Park are the only Pop or Rock artists on the list, all the rest are Rap/Hip-Hop or Country. Aaron and Pink are on the searches list for things others than music.) Here are the four new artist on that Top 10 list -- all Rap/Hip-Hop artists.
Lil Pump rose to fame with indie music on SoundCloud. He recently was signed to Warners, and then left and renegotiated his contract with the label after a bidding war. He's responsible for the much derided hit, "Gucci Gang."
Cardi B became famous because of VH1's " "Love & Hip-Hop."
Joyner Lucas has a viral YouTube hit. He's been around for a long time but was signed to a major label in 2016.
Danielle Bregoli because a celebrity and got a recording contract after her appearance on "The Dr. Phil Show" which became a meme.
Post Malone became famous as an indie SoundCloud artist, then got signed and then became friends with Justin Bieber and opened for him on his world tour. His first #1 hit, "rockstar," reached #1 on record streaming numbers -- and debuted at #2 on the Billboard Hot 100
***
Even looking at the big radio songs, they are bigger on streaming media...for example:
"Despacito" has Luis Fonsi - Despacito ft. Daddy Yankee has 5,189,860,658 views on YouTube. And that is just this version of the song. This song was the biggest song of the year by most measures, but radio followed on this one -- it was the #6 radio song in 2017 in the US.
Ed Sheeran's "Shape of You" got a lot of radio airplay (#1 radio song for 2017 in US) but it was also the most streamed song of the year on Spotify, with over 1.4 billion streams, the most Shazamed song of the year, and the most liked track on Pandora.
***
Adam's biggest barrier to getting radio airplay right now could be genre -- pop/rock, dance pop, electro, rock, etc. do not dominate Mainstream Top 40 radio airplay in the US and Canada -- the variety of music being in the Top 40 right now is very diverse. "Ghost Town" showed that Adam could shift to more contemporary music (house), so I am very interested to hear where he heads with A4. I am not expecting a pop-rock album based on what he has said, I am expecting another "candy box" with a variety of genres and sonic explorations -- building on what he did with Trespassing and Original High.
NOTE: I wrote this really quickly, if I f'ed up a detail in the examples, please forgive me.
Yea, my thought was random as I had just listened to an awesome song set of artist that I had never heard of by way of my streaming service. Seriously, great music is out there -- just not on the radio stations I where I listen. I know that streaming is king right now, and I intend to stream Adam's new music like crazy. But radio play is still important, IMO. I agree that country music really dominates the US airwaves. The country market here is huge. But I still think that the right pop/rock song chosen to be a single can make it on the radio and will get streamed a lot. And Q3, I like very much your examples of how other artists made their big break into the higher echelons. You're right that sometimes it's just dumb luck and good timing and meeting the right person at the right time. I really hope that Adam's next album stands out from the crowd in some way and attracts attention. Sounds like he's got some good stuff up his sleeve that crosses many music boundaries. Hope so. I want a tour so much!
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