tigerlily
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Love and Light
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Post by tigerlily on Aug 28, 2011 12:51:46 GMT -5
Primary case in point: The Kardashian wedding. I do not know a single person who cared about that circus one iota, yet we had every news outlet, entertainment news show and even ABC telling us it was the "event of the decade" or whateverthefuck. (On GMA, they actually had the nerve to say it was the American equivalent to the Royal Wedding. ??? : Lightning really should have struck the studio at that moment.) My daughter is a freshman in college and everyone she knows watched it. Her facebook feed was FULL of comments about the Kardashian wedding. I don't get it, nor do I watch the show- but high school and college age kids love it. Because their primary audience was young people, and tons of them watch this show. They didn't have to shove it down their throats. They weren't marketing to older people who don't watch the show. I hate to sound like a broken record, but.... same thing applies here. High school and college age kids love to watch this show. And yes, they mock it. That's the main reason to watch it. Sure you do, and I do too...sometimes. Most of the time I enjoy fun pop songs and I really don't care who is singing the songs and I sure don't worry about "if they are an inspiration or not". The music I've bought throughout my lifetime and the music I listen to rarely comes from artists who "represent my ultimate aspiration". My favorite music often times comes from artists that I know VERY LITTLE about and sometimes it even comes from artists that I don't like that much. Good music is good music. A fun pop song is just a fun pop song. Pop radio is catering to those who want to turn on their radios, hear something catchy and fun, and that's it. Pop music is what is "POPular". The urban leaning collabs and dance type fluff is what is hot right now. Pop music has always catered to the younger generation and right now they want songs they can dance to. That's what we are getting in the top 40 on CHR.
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pjd
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Post by pjd on Aug 28, 2011 12:56:00 GMT -5
Is anyone else getting massive flickering when viewing ATop? It's weird because other sites in other tabs of the same browser are perfectly fine....
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Post by gelly14 on Aug 28, 2011 12:56:26 GMT -5
Hang in there ONLY 7 weeks and 4 days until a new single? ;D Adam's time? Awww aurora PERFECT!! I love Dali's clocks thank you!
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Post by lulu2365 on Aug 28, 2011 12:57:37 GMT -5
;D Adam's time?
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Post by 4Ms on Aug 28, 2011 13:04:11 GMT -5
Is anyone else getting massive flickering when viewing ATop? It's weird because other sites in other tabs of the same browser are perfectly fine.... I generally notice flickering when someone is modifying a post. If you're ever looking at a post I'm working on, you'll def go WTF.
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Post by gelly14 on Aug 28, 2011 13:07:06 GMT -5
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Misha
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Post by Misha on Aug 28, 2011 13:08:37 GMT -5
Has anyone heard anything about the date of Adam's Project Runway episode? I wondered if maybe it was posted and I missed it? I was curious and tried to figure out when his episode might be airing and came up with either September 22 or September 29. Episode 3 was filmed on June 24 in Battery Park and aired on August 11. I read an interview from last year with Nina Garcia, who said that the show shoots every two days. So, if that schedule still holds true for this season--and assuming they film two shows a week, not three--then they might have been filming Episode 9 on July 14 - 15, when Adam was in New York. Episode 9 is scheduled to air on September 22 and is apparently titled "Image Is Everything." In an interview that Heidi Klum gave to USA Today on July 14, she said that they have seven designers left in the competition. There will be seven contestants left after the elimination round in Episode 9. So . . . if they'd already filmed that part of the episode by the time she gave her interview on that day, then it again seems likely Adam appears in Episode 9. BUT, the article stated that she gave the interview while she was "on a break from shooting a judging day at Parsons School of Design." So, if there are still seven designers left and they hadn't filmed the elimination part of Adam's episode when she gave the interview, then I'd guess he's in Episode 10 (airing September 29 and titled "Sew '70s"). These are all just guesses!! Before, I thought maybe they'd play a bit of Adam's new music in the background during the episode. I wonder if there's still the slightest chance for a snippet? I love the new song title. Very evocative. I already have a melody running through my head--though I'm sure it's all wrong!
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Post by jesslala on Aug 28, 2011 13:18:40 GMT -5
Taking a break from de-flooding my basement. I haven't lost power so I'm still able to use the pump and the shop vac. The wind seems to be picking up again so my fingers are crossed about the power situation.
NoAngel - I laughed so hard at your "interview". It was so perfect that I could actually hear Adam's voice. I agree with everyone here that there is no way that that Adam could survive in an office environment...unless it was in some artistic type of environment like music, fashion or design and he would have to be in charge.
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Post by SusieFierce on Aug 28, 2011 13:18:46 GMT -5
See, that's just it, tigerlily, HAVE they happily consumed that which was dictated to them to consume? My question is are they setting the precedent or are they being preyed upon? I think it's a little of both.
And people wonder why teens are the key demographic on these things?
Hey, when I was in middle/high school, it was Luke and Laura's wedding and it was huge and to us and it was all in fun. These were characters we followed and we enjoyed it for the spectacle it was. Looking back, however, I do have to appreciate that despite being a cheesy soap opera, still a lot of work and creativity went into developing those characters and that world.
I don't mind marketing and merchandising a quality product AT ALL. Actually, I say more power to Disney when they merchandise the hell out of an animated film, so long as at the core is a substantive product. Anything created by Pixar – knock yerselves out! You've done the work and you've created something brilliant and you deserve to make as much money off that brand and world you created with savvy, ingenuity and hard work.
I do wince, however, when the logo-addled cart becomes the primary draw and the poor starving horse is abandoned at the side of the road. And products are gratuitously marketed for the sake of making a buck, but at their core, there is nothing there. It's common to leap-frog over the actual product and just go for the hyped sale.
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Post by Q3 on Aug 28, 2011 13:20:11 GMT -5
US Radio formats are difficult to explain because they are somewhat regional and constantly evolving as the audience taste changes.
Adam's music is played primarily on three types of stations: CHR (Contemporary Hits Radio, Top 40, Pop Radio), HAC (Hot Adult Contemporary) and AC (Adult Contemporary).
Radio is divided by format, recording music by genre, sometimes they are the same -- example: Country. The is no music genre known as HAC or CHR. Fans often say songs are HAC -- but really that means they are suitable for HAC radio formats.
US Radio is organized by what audience it is targeting.
CHR (Contemporary Hits Radio) Usually targets 15-29 year olds and makes most of its money on drive time commercials (the ads run during morning and evening commutes) - the phase was developed in the 1980's by a US Radio trade magazine -- Radio & Records -- to describe stations that played Top 40 music across genres including the new genre hip hop. The term now accompanies the radio format in other countries and has been exported with US radio programming by KISS and other packaged radio formats. Top 40 radio goes back to the 1950's and there is a debate about who invented it. Katy Perry's music is engineered for this format. FYE should have been a big CHR hit and would have been if sung by Britney Spears vs. Adam.
AC (Adult Contemporary) -- AC radio plays mainstream pop music excluding hip hop, heavy metal, youth-oriented Hard Rock, some teen pop music and most rhythmic dance tracks which is intended for a more adult audience. This format targets women, 18 or 25 to 54 years old, the demograpic most valued by advertisers. The format evolves with the audience. Lots of soft rock and some light modern country on AC. This is a format for WWFM and most Idol music, Maroon 5, Nichelcrap, etc.
HAC (Hot Adult Contemporary) - a version of AC, this is the #1 radio format in many countries including Canada and the Philippines. But only modestly successful in the US. It was developed in the 1980's in the US as a response to CHR -- when CHR stations started playing Hip Hop, "Today's Hits" formats evolved to serve the audience who wanted to hear current music but no RAP-Hip Hop. Target audience is same as AC but it tends to skew to younger, more affluent listeners. Very popular with advertisers. Now it is pretty much AC + modern rock + light hip hop + rap fusion.
Depending on his new music, Adam might be able to cross over into Rhythmic Adult Contemporary and Rhythmic Contemporary (Rhythmic Top 40) -- Gaga, Perry and many other "Pop" artists get played on these stations which deliver large audiences in the US. Less important in Canada, UK, NZ, AU etc.
Adam really cannot access Urban Contemporary or Country formats.
Finally, radio audience can be measured in two ways Reach (what share of the market does the station reach) and in Time Spent Listening (TSL). CHR is designed to deliver a big audience -- Reach and thus repeats the top songs over and over, but the format has low TSL. HAC and AC also have low TSL. News Talk is the only one of the top 5 US Radio formats to have a high TSL but the audience is very old and they do not play music.
So, if you remember that CHR is designed for a 25 minute commute -- the repetition makes more sense. Also, the existence of Seacrest and Elvis' morning programs make more sense.
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