|
|
Post by silverblue1 on Jun 1, 2012 22:38:45 GMT -5
Thanks, sagajo and Q3! And thanks also for the programming education... that was an eye-opener!
|
|
aralid
Member
Posts: 573
Location:
|
Post by aralid on Jun 2, 2012 7:22:17 GMT -5
I've checked the leaders and starters lists on allaccess for CHR yesterday and today. He had about 98 spins yesterday and today it is 112!  |
|
JazzRocks
Member
The Crazy Train is Ready to Roll!
Posts: 4,280
Location:
|
Post by JazzRocks on Jun 2, 2012 7:26:45 GMT -5
Yikes. I'm beginning to think PDs actually earn their salaries.
|
|
|
|
Post by stardust on Jun 2, 2012 8:33:48 GMT -5
Mediabase Update
HAC
42 38 ADAM LAMBERT Never Close Our Eyes 376 306 70 2.035
+5 spins
-15 bullet
- 0.026 AI
C CHR
48 48 ADAM LAMBERT Never Close Our Eyes 154 165 -11 2.374
+2 spins
+2 bullet
+0.087
|
|
|
|
Post by theosgma on Jun 2, 2012 8:38:26 GMT -5
|
|
|
|
Post by csharpminor on Jun 2, 2012 14:58:31 GMT -5
New songs often start out with overnight spins. Then they expand from there. This song will grow. Here is a brilliant article about station programming -- www.radioiloveit.com/radio-music-research-music-scheduling-software/music-scheduling-song-rotation-rocket-science/It should wipe any idea that a PD says, "Oh I like this song, play it a lot." Out of your mind. Just like stores are stocked using complex model, radio stations are programmed with complex models and with a core positioning strategy. This is not art, it is science. This is not music, this is business. ETA: A lot of testing is done off-air. I used the term loosely. Like let's test this one out and see if listeners like it. But let's play it at 8:00PM because that is low risk. I read (not very carefully,I admit) the article and my limited knowledge in English language allowed me to understand (correctly,I hope) that the article is stating the obvious. I mean if I have to make a menu for a restaurant for, let's say 3 months, I won't make beans 10 days in a row. But I don't see how this article should wipe any idea that a PD says, "Oh I like this song, play it a lot." Out of your mind. According to the article you have a certain number of songs, you have X songs in power rotation Y in medium rotation etc. You give this information to the program you use and voila the menu. But someone decides which songs are added, someone decides what song a new one should replace, someone decides in what rotation every song should be. And when the article says that the reason for unusual high Katy Perry rotation could be that the station wanted to highlight her as an image artist that tells me that someone said "play this song a lot". Obviously those who make the decisions have to base them somewhere if they are doing their job correctly. Put this song in high rotation because that is what we should do according to the tests not because my niece things the singer is OMG!HOOOOT!! I am not saying PDs do make unprofessional decisions (although I have been in a restaurant that had garlic in every dish and in another one where I asked for pork and the owner said "pff pork? I never put it in my mouth. I don't like it.We have beef and lamb.") but I can't rule out the possibility either. |
|
|
|
Post by rabbitrabbit on Jun 2, 2012 19:22:52 GMT -5
I went down the google rabbit hole looking for clear summaries which address the 'how do stations decide what to play' question. Unfortunately I mostly came up with blog posts, so grain of salt, but I found them kind of interesting, although the answers were not really new information: overall summary: radio.about.com/od/miscellaneous/a/aa092704a.htmthis is talking more about independent stations, but explains specific kinds of market testing to determine rotation frequency: love-stations.com/how-do-radio-stations-pick-which-songs-to-play/More interesting (and disheartening) are these looks into Clear Channel: this is an older article (pre the outlawing of payola, which it discusses) but it gives a lot of background on the reasons for and results of the consolidation of radio, and how clear channel's target customers are not listeners, but advertisers: www.123helpme.com/view.asp?id=26604this is a brief article about Clear Channel today: www.radiosurvivor.com/2012/01/16/they-can-take-the-radio-out-of-clear-channel-but-that-wont-take-clear-channel-out-of-radio/Some bottom line quotes: the strategy is to "play the fewest songs that appeal to the most people" "Program and Music Directors perceive that putting new music on-the-air is more of a gamble then playing any of the “library” of music the station rotates on a regular basis. Hence, they agonize over when to “add” a song to their current playlist because the last thing they want is to give listeners any opportunity to tune out because of an unfamiliar tune they may not like. The rule many programmers live by is: "I'd rather play something familiar that 'tests' well than play something unfamiliar."" What I find kind of heartening is a) Clear Channel doesn't own everything yet  b) it's tough out there for everyone not already at the top of the Billboard singles chart. (Ok maybe that's only heartening to me because I'm weird, lol, but it does make me appreciate every add and spin a little bit more). |
|
sage
Member
Posts: 155
Location:
|
Post by sage on Jun 2, 2012 20:23:45 GMT -5
So playing the fewest songs that appeal to the greatest number of listeners could be a problem for Adam cause he is so polarizing. I think that quote could also translate to fewest number of artists period, since CHR is dominated by the same handful of artists.
|
|
|
|
Post by rihannsu on Jun 2, 2012 23:06:34 GMT -5
iTunes positions Eastern times
2012/06/02
Albums
Pop
18. Trespassing (Deluxe Version) Adam Lambert Saturday, June 02, 2012 7:01 AM
18. Trespassing (Deluxe Version) Adam Lambert Saturday, June 02, 2012 6:53 PM
17. Trespassing (Deluxe Version) Adam Lambert Sunday, June 03, 2012 12:02 AM
Overall
72. Trespassing (Deluxe Version) Adam Lambert Saturday, June 02, 2012 7:01 AM
67. Trespassing (Deluxe Version) Adam Lambert Saturday, June 02, 2012 6:53 PM
68. Trespassing (Deluxe Version) Adam Lambert Sunday, June 03, 2012 12:02 AM
Amazon Best Sellers Rank: #31 in Music (See Top 100 in Music) Saturday, June 02, 2012 7:01 AM
#6 in Music > Alternative Rock
#7 in Music > Pop > Adult Alternative
#24 in Music > Rock
Amazon Best Sellers Rank: #37 in Music (See Top 100 in Music) Saturday, June 02, 2012 6:53 PM
#7 in Music > Pop > Adult Alternative
#9 in Music > Alternative Rock
#30 in Music > Rock
Amazon Best Sellers Rank: #35 in Music (See Top 100 in Music) Sunday, June 03, 2012 12:02 AM
#7 in Music > Pop > Adult Alternative
#7 in Music > Alternative Rock
#28 in Music > Rock
WWFM
Pop
101. Whataya Want from Me - Adam Lambert Saturday, June 02, 2012 7:01 AM
106. Whataya Want from Me - Adam Lambert Saturday, June 02, 2012 6:53 PM
106. Whataya Want from Me - Adam Lambert Sunday, June 03, 2012 12:02 AM
Overall
386. Whataya Want from Me - Adam Lambert Saturday, June 02, 2012 7:01 AM
400. Whataya Want from Me - Adam Lambert Saturday, June 02, 2012 6:53 PM
NCOE
Pop
174. Never Close Our Eyes - Adam Lambert Saturday, June 02, 2012 7:01 AM
172. Never Close Our Eyes - Adam Lambert Saturday, June 02, 2012 6:53 PM
178. Never Close Our Eyes - Adam Lambert Sunday, June 03, 2012 12:02 AM
|
|
|
|
Post by stardust on Jun 3, 2012 0:18:38 GMT -5
New Thread up!!
|
|
b) it's tough out there for everyone not already at the top of the Billboard singles chart. (Ok maybe that's only heartening to me because I'm weird, lol, but it does make me appreciate every add and spin a little bit more).
