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Post by wal on Jan 20, 2012 17:00:12 GMT -5
negativeneil Neil Lambert @adamlambert pretty sure I use my falsetto more often during a GOP debate than you do when you sing. Well put. 15 minutes ago in reply to ↑
milestougeaux Miles Tougeaux @negativeneil @adamlambert I prefer to use the Saw Palmetto 1 minute ago via web
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Post by gelly14 on Jan 20, 2012 17:00:24 GMT -5
adamlambert Adam Lambert Ok. Nuff of all that. I'm such a nerd. Favorite Retweet Reply
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Post by Q3 on Jan 20, 2012 17:01:22 GMT -5
I am wondering more and more if they led with BTIKM so that it would be an inoffensive, US radio friendly, easily performable re-introduction to Adam and that they are really gonna start to push hard when they drop the supposedly massive Cuckoo right before album drop and then blitz the shit out of it??? I mean I am sure they would want BTIKM to be a hit, but maybe that's not super important to them because they know they have an arsenal of AMAZING songs waiting to go and that's what the reviewers who mentioned *soft opening* and *RCA must be really confident in the material to lead with this song* are going on about? Just thinking.... Yeah, my thinking about BTIKM is similar. I know Q3 thinks it's the money (HAC-type songs sell more albums, while Top 40 songs sell more singles and they want to push the album). The money may be a part of it, too, but Adam wants to be a Top 40 artist. It would make no sense to jeopardize his entire era just for some extra albums sold. (or maybe I just have too much faith in labels...) I do think that they need to push for BTIKM to be at least a moderate hit, at least on HAC, because otherwise you get a perception that OMGthisisafailedera and then nobody wants to associate with it (see Aguilera's last album). My thinking is they are going with BTIKM for a Kelly Clarkson-type opening, where the stronger song was clearly Stronger (no pun intended haha), but they opened with MKIA so that the era builds up, and not down. That being said, it will be interesting for me to see what single they choose after BTIKM. It would make sense, TBH, to go with Trespassing first, and then Cuckoo. Put Trespassing out while the album drops. This gives it the most name recognition (if you have a song on radio of the same name, it's clear this is the name of the album). This is what they did with Kelly (Stronger) and also this is what KP did with Teenage Dream. The Teenage Dream comparison is interesting, because Firework was only the THIRD release of that album, even though many think it is the BEST song of the album and definitely smashed all over. So, for me, IDEAL situation would be: 1. BTIKM. Goes Top 5 on HAC and Top 15-Top 10 on Top 40. 2. Trespassing. Goes Top 5 on Top 40 and something like Top 10 on HAC. 3. Cuckoo. Goes number 1 all over the place and it's the song of the summer. 4. Shady/other. Does pretty well too. Now, all of this also depends on how long it takes songs to build on radio. If BTIKM is an impossibly slow builder, whatever they release next will need to be the song of the summer, so my model goes down. ETA: It also depends how strong of a song Trespassing is. If it can't make it to Top 5, I agree, it shouldn't be the second release, because it jeopardizes the era too much. Just put Cuckoo out and smash. Dunno, I'm just hoping things will work out. Ok, I'm out. I can't see BTIKM moving into the Pop Top 20 in the US, maybe in Canada. But I do think that the strategy makes sense. Adam clearly is positioning himself to reach a broader audience. He needs to get on music buyers consideration set. I love Adam, but as a marketer, I am not a fan of the FYE album cover. Sure it got press but it is off putting to many people -- including most men I know -- gay and straight. Not to rehash but the combo of the FYE album cover + glam rock/pop + the S&M retro dance pop lead single (FYE) + the AMAs + the makeup and style + the FYE Tour Style = Adam has a very very loyal niche fanbase. The one song that really broke thru for Adam was WWFM -- a mid-tempo ballad that was broadly acceptable. Now he has learned a lot. He has the opportunity to become really big and appears to be going for it. So he needs to reposition, build broad credibility as a musician-singer-songwriter. And repositioning an artist are the same as any brand --- you need to have a clear destination and articulate the brand vision and mission. - Define the category you are in. - Define the position you want. - Build the message to communicate the message. BTIKM is the perfect song to position Adam as a mainstream pop artist. My guess is still that BTIKM will do OK on radio, and the next single will be a big radio hit. ETA: I wish Adam would be nerdy more often. And I would love to have him tutor the Idol judges about vocal terms -- like "pitchy"!!
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Post by gelly14 on Jan 20, 2012 17:02:49 GMT -5
LambertUK Adam Lambert UK Two interviews with Adam taking place on Monday - tweet @dishofsalt and @newnownext with questions for him. 2 minutes ago Favorite Undo Retweet Reply
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PostFestumPF
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Post by PostFestumPF on Jan 20, 2012 17:02:55 GMT -5
The next time a DJ pulls a Ryan Seacrest Adam should point out that younger women have more traditional societal constraints on their thoughts and their imaginations. Many young women don't imagine outside of the more traditional and conventional box placed on them by society. But, as women mature they grow wiser, they become more interesting, they allow themselves to think more outside of the box. So, his fans are the cool ones that think outside the box and the younger ones that are his fans are super cool young women because they are open minded, creative thinkers at a young age. The bottom line is that his fans are the cool, smart, creative ones that are less afraid to think outside the lines no matter what age. THIS.Any age is cool, even for women.
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Post by cassie on Jan 20, 2012 17:03:17 GMT -5
I love these voice tweets! Cassie, you must be loving this. First pottery barn/C&B porn and now singer speak porn. two of my passions "Heaven, I'm in heaven..."
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Post by gelly14 on Jan 20, 2012 17:04:52 GMT -5
Adam Lambert @adamlambert ·More But if u wanna hear more great falsetto check out Jeff Buckley, Matthew Bellamy of Muse and Radiohead.
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Post by Q3 on Jan 20, 2012 17:04:52 GMT -5
I love these voice tweets! Cassie, you must be loving this. First pottery barn/C&B porn and now singer speak porn. two of my passions "Heaven, I'm in heaven..."
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Post by katycake on Jan 20, 2012 17:05:03 GMT -5
How am I suppose to go to sleep when this guy keeps on tweeting??????????? When does his flight start boarding : Overseas berts aren't allowed more than 4 hours of sleep a night. Srsly, I haven't slept since Tuesday (or so it feels .
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ksha518
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Post by ksha518 on Jan 20, 2012 17:07:07 GMT -5
adamlambert Adam Lambert Ok. Nuff of all that. I'm such a nerd. Favorite Retweet Reply And we love him for it!
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