1.24.12 Trespassing Album Cover

I've been here 'pages by pages' waiting for lollies - i never asked before but please i would love to have one now!

Nice, "icelett"! And true--he IS phenomenal!

I agree. As I said in my earlier post, if RCA is disappointed, it's on them. But given that they seemingly have done very little up to this point to push BTIKM, it would be a little surprising to me if they are disappointed. Did they think that all 1.3 million of Adam's Twitter followers would run out and buy BTIKM on 12/20? Not likely, for a variety of reasons.

Someone here speculated that maybe the December launch w/o support was a test of Glambert power -- that is, how far Adam's fanbase and social media could generate awareness and sales for BTIKM. Well, if that was the plan, RCA now has their answer. As companies in other industries have discovered, social media is only one tool in generating awareness. And it doesn't take the place of radio (or other mass market media) in making more casual fans or non-fans aware of a new single (or a new product). If RCA wants BTIKM to be a hit, they need to push to get radio play and promotion so that a lot more people can become aware and hear the song. So, we'll see what they do in the next week or so -- should be interesting.

Also, I love your note about "The Girl is Mine" -- I didn't know that was the first single from Thriller. I love that album, but I've always thought that TGIM was the weakest song on it -- IMO it's just a boring, treacly song. After the first listen, I usually skipped it when I played the album (actually, I still do!). So the moral to the story is: the first single does not always determine the success of an album, especially when you've got good 2nd or 3rd singles waiting in the wings. Hmm, doesn't that sound familiar ... FYE, anyone?

(Again, no angst. I just find this discussion about RCA interesting from a business perspective. And, of course, because I want Adam to do well. )

These PD they have their pride and maybe some of them are arrogance. So I bet they wanted Adam to come to their radio station to promote the song rather than just expect them to add and play it. Adam’s not Kelly or Carrie or Daughtry yet. I remembered Toby put it on his blog, saying that a phone call from Adam’s nice but he prefers Adam to visit him in his studio. I remembered when promoting WWFM, Adam went to WLPJ in NY & Z100, not sure why he didn’t come this time. Maybe they scheduled him to do it when they released the album. In regards to Z100, I remember the radio promotion that he’s going to be on the Jingle Ball 2010 and Adam himself said that he would be in NY in December 2010 (we all assumed that he would be on Z100 Jingle Ball 2010. But suddenly he’s not. So not sure if they’re disappointed. I still think RCA needs to send Adam to visit Z100, WLPJ and Chicago radio stations if they want these stations to play BTIKM.