|
|
Post by gelly14 on Jun 16, 2012 13:17:37 GMT -5
jeremy salsby @saltbeeftv comedy and entertainment producer London, Suffolk · www.saltbeeftv.comjeremy salsby @saltbeeftv
Great day in studio with @dionneofficial @celspellman @tdh1996 @richardwisker4 @realaidandavis @adamlambert @diversity_tweet well done all
|
|
|
|
Post by itskarma on Jun 16, 2012 13:19:32 GMT -5
Not sure tweeting Whole Foods to put Adam's CD at the checkout will do much good.
#1 They don't report their music sales. Sales would be very minimal
#2 The people who run these corporate twitter accounts a lot of times don't even work for the company. They are an outside firm hired to promote. The firm sets up a twitter acct, FB page and other social networks.
#3 The tweets become a nusiance
|
|
|
|
Post by Q3 on Jun 16, 2012 13:25:59 GMT -5
@riley1877: Adam Lambert on 10ontop : I hate when they are doing that with Adam's songs! AL's songs shouldn't be cut short. ... Imho they should have let him talk at first and then play THE WHOLE song! >:( It seems to me that ignorance is an international issue :-/ ETA: gelly, thanks for posting   MTV 10 on Top is a 30 minute program that features 10 stories about top musicians -- they can't fit in the stories and play the whole music video. I am just glad that they featured Adam on MTV's main channel. Perhaps I am missing your point? |
|
murly
Member
Life's my light and liberty and I shine when I want to shine.
Posts: 2,576
Location:
|
Post by murly on Jun 16, 2012 13:35:01 GMT -5
Not sure tweeting Whole Foods to put Adam's CD at the checkout will do much good. #1 They don't report their music sales. Sales would be very minimal #2 The people who run these corporate twitter accounts a lot of times don't even work for the company. They are an outside firm hired to promote. The firm sets up a twitter acct, FB page and other social networks. #3 The tweets become a nusiance
#1 It would still be a promotional opportunity--the more people who buy and hear Adam's music (and maybe tell their friends about the great album they just bought at Whole Foods), the better.
#2 I'm sure the people who run the accounts are able to communicate with the company.
#3 Tweets are easy to read at a glance and get a general consensus. Communication with the public is what these Twitter accounts are for. As long as we fans are respectful and friendly in our tweets, I can't imagine the company would mind. Someone in charge might read them and say, "Hey, that's a great cross-promotional opportunity!"
So I say--it couldn't hurt. |
|
Deleted
Posts: 0
Location:
|
Post by Deleted on Jun 16, 2012 13:36:11 GMT -5
Isn't it up to RCA where the albums get stocked? Q3?
|
|
|
|
Post by libralamb7pf on Jun 16, 2012 13:52:09 GMT -5
I just noticed that Adam's tweets are at the bottom of every Atop page. Thank you, that's very handy!  (probably they've been there for a while...but I only noticed now #slow) I just added them about 10 minutes ago! Only seeing a dreaded black box at bottom of page on iPhone... Scorned again! Like with "chat" at night...no can do mobile :-[ ETA: went away for a bit of RL, came back, reopened browser thru Safari & VOILA...I can now see the AFL tweets at bottom of the page! Yay! No more empty black box! Thank you Q3! Thank you Universe!  |
|
|
|
Post by Q3 on Jun 16, 2012 13:53:43 GMT -5
Not sure tweeting Whole Foods to put Adam's CD at the checkout will do much good. #1 They don't report their music sales. Sales would be very minimal #2 The people who run these corporate twitter accounts a lot of times don't even work for the company. They are an outside firm hired to promote. The firm sets up a twitter acct, FB page and other social networks. #3 The tweets become a nusiance Whole Foods music sales are reported to Neilsen Soundscam -- just not included in the HDD/Billboard Building Chart. But the sales are not significant overall. They have been a significant source of sales for featured artists -- but they mostly focus on emerging artists and world artist vs. major label artists. In 2008, Whole Foods launched its Artist Discovery Series promoting emerging artists, but that's not necessarily a regular feature, McElwee said. "We wait until we find a great artist," he said.
In the past, Whole Foods has featured musicians such as Sara Bareilles, Oren Lavie and Greg Laswell. The latest collaboration with the Weepies sprung out of Whole Foods' relationship with Inspire, which acts as a curator, picking potential artists to be showcased.
Inspire has created music campaigns for a number of other retailers, including Plano-based J.C. Penney Co. Inc. and Staples Inc.
"In many ways, it's a gut instinct of what fits best," said Jimmy Dunne , Inspire's founder. "I think it's the congruence of a number of variables — including the integrity of the artist and also music that tends to be smart and imaginative, that aligns with the attributes of Whole Foods."Link: www.statesman.com/business/area-employers/whole-foods-gets-into-the-music-streaming-business-890163.htmlHere is a recent example of an artist who was featured in Starbucks and Whole Foods: www.npr.org/2012/04/30/151688648/a-sure-footed-collection-of-african-blues -- I agree --- on the big point --- most corporate Twitter accounts are managed by outside companies and the tweeters are usually part-time or freelance employees of social media firms. A more effective strategy might be a well written letter or email to Inspire -- since they make the decisions. But I am not sure any major label artist fits into their music strategy. |
|
|
|
Post by evergreen on Jun 16, 2012 14:02:58 GMT -5
So, that raises the question of whether Whole Foods folks really know what a great spokesman Adam is for WF, or whether just their Twitter managers know... : |
|
Deleted
Posts: 0
Location:
|
Post by Deleted on Jun 16, 2012 14:11:19 GMT -5
I believe I've seen Scotty, Adele and Carrie for sale at the Wholefoods checkout. Aren't they major label artists?
|
|
|
|
Post by herovillain on Jun 16, 2012 14:13:10 GMT -5
Ladies and Gentlemen, Trespassing is number 13 on the Pop Section of the biggest music selling site in Romania! :-D
|
|
